So, how much do Facebook ads really cost in Australia?So, how much do Facebook ads really cost in Australia? It’s the million-dollar question, isn’t it? While there’s no single price tag you can slap on a campaign, we can definitely give you a clear starting point. You can expect an average Cost Per Click (CPC) […]
So, how much should you budget for Facebook advertising in Australia? While there's no one-size-fits-all answer, we can certainly look at the benchmarks to get a clear starting point. On average, you can expect a Cost-Per-Click (CPC) of around AUD $2.10 and a Cost-Per-Thousand-Impressions (CPM) of about AUD $11.04. Your Quick Guide to Facebook Ad […]
Trying to pin down a single price for advertising on Facebook is a bit like trying to catch smoke. It just doesn't work that way. While a good ballpark figure for the average cost-per-click is somewhere between AUD 1.15 and AUD 3.20, that’s really just the beginning of the story. The final figure you’ll pay […]
